Who is This… JAYRONE ?
JAYRONE LUCIA is a Dutch/Caribbean 25-year-old self-taught Photographer, Filmmaker, Fashion Designer & Graphic Designer. The place he is from is called The Hague, a town located in the Netherlands. The journey of this young man started in 2016. Around this time, he and his friend picked up a DSLR camera for the first time and decided to take some photos for social media. After the shoot, Jayrone realized his potential and his passion for making quality content. After this event, he started focusing on bettering his skills in photography for the next 2 years. In 2019, he attended a festival where he took some pictures of some of the biggest Dutch musicians at the time. This created a new interest, Concert/Music Photography. To this day, he still focuses on this but mainly takes lifestyle/fashion photos for personal social platforms.
and WHAT DOES HE DO EXACTLY?
Photography
Photography is Jayroone's first and most developed skill. As someone who is passionate about creating content, he always tries to capture the moment in a single image.
Video Editing
Capturing the right content is the first step, but editing is where the story becomes a film. Jayrone turns clips into something polished, paced, and addictive to watch. The kind of edit that holds attention, builds emotion, and makes people want to replay it.
videography
Videography is where Jayrone turns real moments into mini films. He works closely with his childhood friend, and together they focus on clean visuals, strong mood, and storytelling that feels natural but still intentional. The goal is simple. Make it look good, make it feel real, and make it worth watching.
Fashion Design
Fashion design is where his creativity lives in physical form. Lucia™ is his platform to bring ideas to life and merge everything he knows into one world. A luxury house with Caribbean rooted influences, built to create distinctive pieces that carry meaning, identity, and a story.
Creative Direction
Creative direction is where Jayrone shines most. He can take a feeling you cannot fully explain and translate it into visuals people instantly understand. He loves to collaborate, ask the right questions, and pull the story out of you, then shape it into something that actually lands with the audience it is meant for.
GRAPHIC DESIGN
Graphic design is Jayrone’s visual toolkit outside the camera. From logos to graphics, album covers, and digital drawings, he builds the look that makes people remember you. It is the finishing touch that makes a brand feel real, consistent, and instantly recognizable.